Four editions, no limits on your campaigns

Send unlimited emails to unlimited recipients. The price stays the same.

Starter
Starting from  
39€ /month
Billed annually
Start your free trial
  • Unlimited sendings
    With MailUp your mailings are unlimited. Unlike other Email Marketing platforms, which increase the subscription cost as the number of mailings increases, MailUp allows you to send as many emails as you want while keeping the subscription price unchanged.
  • Sending speed from 2K email/h
    MailUp allows you to choose the speed with which to send your campaigns, in order to ensure that you can send your emails to a large number of recipients in a short time. The editions of MailUp are based on the pay-per-speed model: the cost of the subscription is based on the delivery speed you choose.
  • 1 user included
    By having one main administrator, you can set up different permissions, letting you manage and restrict access to specific areas and features of the platform. MailUp lets you set up additional platform administrators to be granted access to use specific work areas. A useful service which the main administrators can use to assign different independent permissions.
  • 1 environment (list)
    MailUp let you have multiple platforms in one by setting up different and independent work areas for each category of customers, products or markets. The MailUp platform is designed to accommodate various autonomous work areas, where you can manage particular types of mailings and collect an independent set of messages, recipients.
  • BEE drag & drop editor
    The MailUp platform has integrated BEE, the drag & drop editor which lets you create your campaigns in a few simple drag and drop operations, without needing any practical HTML expertise. Easy and intuitive, the BEE editor lets you create functional and customized graphics, with the option to fine tune every element of your emails. All emails created with the editor are optimized for display on smartphones and tablets. What’s more, BEE ensures the best compatibility with your communications including for optimal display on Gmail for Android.
  • 50 email templates
    With MailUp, you can create emails and newsletter from scratch or by choosing from an extensive library of ready-to-use graphical templates with different shapes, sizes, colors and designs – all of which can be used easily without needing any graphical expertise. The MailUp templates are designed to provide the graphics aspects for every type of communication (newsletters, DEM, coupons, product catalog, transactional emails and more).
  • Unlimited web storage
    Il servizio consente di caricare in piattaforma senza alcun limite tutti i file utili per inviare le tue campagne di comunicazione, come documenti, immagini e testi. MailUp provides you with a detailed summary of the files present on the platform, either with a chart showing what types of file are occupying the space (as a percentage), or with a list of data which you can export or print. The “Browse” function lets you search for a specific file, by moving between the various folders, and remove it where necessary.
  • Inbox previews on 3 clients
    MailUp provides you with a tool to see a preview of your message on the major email clients and devices, including mobile devices. The service analyzes the compatibility of your emails on different email clients and devices to show you how your message will look before sending it.
  • API calls: up to 30K/month
    A library of free APIs for connecting external database, CRM, CMS e-commerce systems, and more. What's more, you can take advantage of one of the many connectors to integrate your system with the platform. The platform can be easily integrated with CMS, CRM, ERP, and e-commerce and business intelligence systems. Emails are sent using all of the platform’s benefits: secure delivery for transactional emails, data traceability and the option to create trigger messages when certain events occur.
  • Messaging Apps (0-50 subscribers)
    With Messaging Apps, your MailUp platform lets you create and send campaigns on Facebook Messenger and Telegram. Instant and extremely relevant, campaigns created with Messaging Apps can be content-rich and enhanced by images, texts, multimedia, links and attachments. Thanks to Messaging Apps, your company can now communicate with customers and prospects instantly, embracing a conversational approach and following subscribers throughout the whole user journey.
  • Email support
    Our team of experts is by your side to address doubts, prevent issues - even the most delicate ones - and remove critical factors, in order to make your work seamless. Our telephone support service for guaranteed take-over times and a swift, effective resolution of your issues. Ticket take-over time is within 4 business hours
  • Phone support
  • Custom domain + Full Whitelabeling
Optional features
  • SMTP+
  • Collaboration
    Lo strumento per condividere con chi vuoi la fase di creazione dell’email e richiedere, in modo semplice e immediato, l’approvazione finale per l’invio o un feedback sul design e il copy. Grazie a Collaboration puoi gestire il flusso di attività relative alla preparazione di un messaggio email creato all’interno di MailUp. Uno strumento semplice e intuitivo che permette di condividere con chiunque la campagna appena creata, dando la possibilità ai collaboratori selezionati di aggiungere commenti su ogni elemento dell’email, con un clic.
  • Brand Shield
  • FTP Data Sync
    The service that lets you sync master, purchase, and behavioral data as well as delivery statistics relating to each client between the MailUp platform and external systems like CMS, CRM, and e-commerce.
  • Attachments
    Add up to 5 files to your email message, for a maximum of 7 MB. The “Embedded images” feature lets you merge and hide the images inserted in the content to avoid your message being blocked. With MailUp, you can enhance and differentiate your message by adding attachments. What’s more, with the “embedded images” feature included in the service, you can attach and hide the images you have inserted in the content, to prevent it from being blocked on the major email clients like Outlook, Thunderbird, Libero or Yahoo!, forcing the reader to make an extra click to view it.
  • Priority Support
MOST POPULAR
Plus
Starting from  
85€ /month
Billed annually
Start your free trial
  • Unlimited sendings
    With MailUp your mailings are unlimited. Unlike other Email Marketing platforms, which increase the subscription cost as the number of mailings increases, MailUp allows you to send as many emails as you want while keeping the subscription price unchanged.
  • Sending speed from 2K email/h
    MailUp allows you to choose the speed with which to send your campaigns, in order to ensure that you can send your emails to a large number of recipients in a short time. The editions of MailUp are based on the pay-per-speed model: the cost of the subscription is based on the delivery speed you choose.
  • 1 user included
    By having one main administrator, you can set up different permissions, letting you manage and restrict access to specific areas and features of the platform. MailUp lets you set up additional platform administrators to be granted access to use specific work areas. A useful service which the main administrators can use to assign different independent permissions.
  • 10 environment (list)
    MailUp let you have multiple platforms in one by setting up different and independent work areas for each category of customers, products or markets. The MailUp platform is designed to accommodate various autonomous work areas, where you can manage particular types of mailings and collect an independent set of messages, recipients.
  • BEE drag & drop editor
    The MailUp platform has integrated BEE, the drag & drop editor which lets you create your campaigns in a few simple drag and drop operations, without needing any practical HTML expertise. Easy and intuitive, the BEE editor lets you create functional and customized graphics, with the option to fine tune every element of your emails. All emails created with the editor are optimized for display on smartphones and tablets. What’s more, BEE ensures the best compatibility with your communications including for optimal display on Gmail for Android.
  • 100 email templates
    With MailUp, you can create emails and newsletter from scratch or by choosing from an extensive library of ready-to-use graphical templates with different shapes, sizes, colors and designs – all of which can be used easily without needing any graphical expertise. The MailUp templates are designed to provide the graphics aspects for every type of communication (newsletters, DEM, coupons, product catalog, transactional emails and more).
  • Unlimited web storage
    Il servizio consente di caricare in piattaforma senza alcun limite tutti i file utili per inviare le tue campagne di comunicazione, come documenti, immagini e testi. MailUp provides you with a detailed summary of the files present on the platform, either with a chart showing what types of file are occupying the space (as a percentage), or with a list of data which you can export or print. The “Browse” function lets you search for a specific file, by moving between the various folders, and remove it where necessary.
  • Inbox previews on 76 clients
    MailUp provides you with a tool to see a preview of your message on the major email clients and devices, including mobile devices. The service analyzes the compatibility of your emails on different email clients and devices to show you how your message will look before sending it.
  • API calls: up to 3M/month
    A library of free APIs for connecting external database, CRM, CMS e-commerce systems, and more. What's more, you can take advantage of one of the many connectors to integrate your system with the platform. The platform can be easily integrated with CMS, CRM, ERP, and e-commerce and business intelligence systems. Emails are sent using all of the platform’s benefits: secure delivery for transactional emails, data traceability and the option to create trigger messages when certain events occur.
  • Messaging Apps (0-50 subscribers)
    With Messaging Apps, your MailUp platform lets you create and send campaigns on Facebook Messenger and Telegram. Instant and extremely relevant, campaigns created with Messaging Apps can be content-rich and enhanced by images, texts, multimedia, links and attachments. Thanks to Messaging Apps, your company can now communicate with customers and prospects instantly, embracing a conversational approach and following subscribers throughout the whole user journey.
  • Email support
    Our team of experts is by your side to address doubts, prevent issues - even the most delicate ones - and remove critical factors, in order to make your work seamless. Our telephone support service for guaranteed take-over times and a swift, effective resolution of your issues. Ticket take-over time is within 4 business hours
  • Phone support
    Our team of experts is by your side to address doubts, prevent issues - even the most delicate ones - and remove critical factors, in order to make your work seamless. Our telephone support service for guaranteed take-over times and a swift, effective resolution of your issues. Ticket take-over time is within 4 business hours
  • Custom domain + Full Whitelabeling
    This service lets you personalize your platform and remove all references to MailUp from both email messages and the admin platform, as well as all links connected to it. The personalized domain customizes your platform by removing every reference to MailUp from tracked links, unsubscribe links, dialogue pages, auto-profiling forms and from the platform login page. The whitelabel platform adds personalized logos and a customized login page to remove any reference to MailUp.
Optional features
  • SMTP+
    An email server that can be integrated to quickly send emails from other applications (e.g. e-commerce or CRM) with high deliverability and the certainty of having your mailing data traced. The service offers an outgoing email server, which can be easily integrated with your applications. You can set up your external application to take full advantage of MailUp’s unique mailing and statistical features.
  • Collaboration
    Collaboration makes it easy to co-create your email campaigns with the members of your team. Ask for sign-off, collect feedback and add notes on the email design and copy, seamlessly. A tool to share your emails with your team and beyond, at every step of the creation process: copy, design, call to action. Just create and share the message, and let our collaborators add notes and comments by clicking on any image or text element.
  • Brand Shield
    Brand Shield is the service designed to optimize the sending infrastructure by leading the customer towards an improved setting - according to kind and volumes of its sendings - and by protecting the representative elements of the sender's brand identity. The service therefore provides, through a customized configuration of the platform, the exclusive use of the customer's own domains in order to respect the customer's brand identity even on the non-visible elements of the email message and avoid the use of service domains also used by other customers. The service also offers the possibility to allocate one or more IPs dedicated to the single sender.
  • FTP Data Sync
    The service that lets you sync master, purchase, and behavioral data as well as delivery statistics relating to each client between the MailUp platform and external systems like CMS, CRM, and e-commerce.
  • Attachments
    Add up to 5 files to your email message, for a maximum of 7 MB. The “Embedded images” feature lets you merge and hide the images inserted in the content to avoid your message being blocked. With MailUp, you can enhance and differentiate your message by adding attachments. What’s more, with the “embedded images” feature included in the service, you can attach and hide the images you have inserted in the content, to prevent it from being blocked on the major email clients like Outlook, Thunderbird, Libero or Yahoo!, forcing the reader to make an extra click to view it.
  • Priority Support
    Skip to the front of the line and let our team of expert specialists support your every need or issue - even the most time-sensitive. Choose the peace of mind of guaranteed response and intervention times. The Priority Support plan ensures a higher service level as opposed to the regular plans included in MailUp’s Editions - namely the Email Support plan (a default for all platforms) and the Phone Support plan (included with Plus, Premium and Enterprise).
Premium
Starting from  
211€ /month
Billed annually
Start your free trial
  • Unlimited sendings
    With MailUp your mailings are unlimited. Unlike other Email Marketing platforms, which increase the subscription cost as the number of mailings increases, MailUp allows you to send as many emails as you want while keeping the subscription price unchanged.
  • Sending speed from 2K email/h
    MailUp allows you to choose the speed with which to send your campaigns, in order to ensure that you can send your emails to a large number of recipients in a short time. The editions of MailUp are based on the pay-per-speed model: the cost of the subscription is based on the delivery speed you choose.
  • 1 user included
    By having one main administrator, you can set up different permissions, letting you manage and restrict access to specific areas and features of the platform. MailUp lets you set up additional platform administrators to be granted access to use specific work areas. A useful service which the main administrators can use to assign different independent permissions.
  • 10 environment (list)
    MailUp let you have multiple platforms in one by setting up different and independent work areas for each category of customers, products or markets. The MailUp platform is designed to accommodate various autonomous work areas, where you can manage particular types of mailings and collect an independent set of messages, recipients.
  • BEE drag & drop editor
    The MailUp platform has integrated BEE, the drag & drop editor which lets you create your campaigns in a few simple drag and drop operations, without needing any practical HTML expertise. Easy and intuitive, the BEE editor lets you create functional and customized graphics, with the option to fine tune every element of your emails. All emails created with the editor are optimized for display on smartphones and tablets. What’s more, BEE ensures the best compatibility with your communications including for optimal display on Gmail for Android.
  • 200 email templates
    With MailUp, you can create emails and newsletter from scratch or by choosing from an extensive library of ready-to-use graphical templates with different shapes, sizes, colors and designs – all of which can be used easily without needing any graphical expertise. The MailUp templates are designed to provide the graphics aspects for every type of communication (newsletters, DEM, coupons, product catalog, transactional emails and more).
  • Unlimited web storage
    Il servizio consente di caricare in piattaforma senza alcun limite tutti i file utili per inviare le tue campagne di comunicazione, come documenti, immagini e testi. MailUp provides you with a detailed summary of the files present on the platform, either with a chart showing what types of file are occupying the space (as a percentage), or with a list of data which you can export or print. The “Browse” function lets you search for a specific file, by moving between the various folders, and remove it where necessary.
  • Inbox previews on 76 clients
    MailUp provides you with a tool to see a preview of your message on the major email clients and devices, including mobile devices. The service analyzes the compatibility of your emails on different email clients and devices to show you how your message will look before sending it.
  • API calls: up to 15M/month
    A library of free APIs for connecting external database, CRM, CMS e-commerce systems, and more. What's more, you can take advantage of one of the many connectors to integrate your system with the platform. The platform can be easily integrated with CMS, CRM, ERP, and e-commerce and business intelligence systems. Emails are sent using all of the platform’s benefits: secure delivery for transactional emails, data traceability and the option to create trigger messages when certain events occur.
  • Messaging Apps (0-50 subscribers)
    With Messaging Apps, your MailUp platform lets you create and send campaigns on Facebook Messenger and Telegram. Instant and extremely relevant, campaigns created with Messaging Apps can be content-rich and enhanced by images, texts, multimedia, links and attachments. Thanks to Messaging Apps, your company can now communicate with customers and prospects instantly, embracing a conversational approach and following subscribers throughout the whole user journey.
  • Email support
    Our team of experts is by your side to address doubts, prevent issues - even the most delicate ones - and remove critical factors, in order to make your work seamless. Our telephone support service for guaranteed take-over times and a swift, effective resolution of your issues. Ticket take-over time is within 4 business hours
  • Phone support
    Our team of experts is by your side to address doubts, prevent issues - even the most delicate ones - and remove critical factors, in order to make your work seamless. Our telephone support service for guaranteed take-over times and a swift, effective resolution of your issues. Ticket take-over time is within 4 business hours
  • Custom domain + Full Whitelabeling
    This service lets you personalize your platform and remove all references to MailUp from both email messages and the admin platform, as well as all links connected to it. The personalized domain customizes your platform by removing every reference to MailUp from tracked links, unsubscribe links, dialogue pages, auto-profiling forms and from the platform login page. The whitelabel platform adds personalized logos and a customized login page to remove any reference to MailUp.
  • Priority Support
    Skip to the front of the line and let our team of expert specialists support your every need or issue - even the most time-sensitive. Choose the peace of mind of guaranteed response and intervention times. The Priority Support plan ensures a higher service level as opposed to the regular plans included in MailUp’s Editions - namely the Email Support plan (a default for all platforms) and the Phone Support plan (included with Plus, Premium and Enterprise).
Optional features
  • SMTP+
    An email server that can be integrated to quickly send emails from other applications (e.g. e-commerce or CRM) with high deliverability and the certainty of having your mailing data traced. The service offers an outgoing email server, which can be easily integrated with your applications. You can set up your external application to take full advantage of MailUp’s unique mailing and statistical features.
  • Collaboration
    Collaboration makes it easy to co-create your email campaigns with the members of your team. Ask for sign-off, collect feedback and add notes on the email design and copy, seamlessly. A tool to share your emails with your team and beyond, at every step of the creation process: copy, design, call to action. Just create and share the message, and let our collaborators add notes and comments by clicking on any image or text element.
  • Brand Shield
    Brand Shield is the service designed to optimize the sending infrastructure by leading the customer towards an improved setting - according to kind and volumes of its sendings - and by protecting the representative elements of the sender's brand identity. The service therefore provides, through a customized configuration of the platform, the exclusive use of the customer's own domains in order to respect the customer's brand identity even on the non-visible elements of the email message and avoid the use of service domains also used by other customers. The service also offers the possibility to allocate one or more IPs dedicated to the single sender.
  • FTP Data Sync
    The service that lets you sync master, purchase, and behavioral data as well as delivery statistics relating to each client between the MailUp platform and external systems like CMS, CRM, and e-commerce.
  • Attachments
    Add up to 5 files to your email message, for a maximum of 7 MB. The “Embedded images” feature lets you merge and hide the images inserted in the content to avoid your message being blocked. With MailUp, you can enhance and differentiate your message by adding attachments. What’s more, with the “embedded images” feature included in the service, you can attach and hide the images you have inserted in the content, to prevent it from being blocked on the major email clients like Outlook, Thunderbird, Libero or Yahoo!, forcing the reader to make an extra click to view it.
Enterprise
 
Custom
The Enterprise edition is completely customizable and includes all the features of the other editions.
Contact us
  • Unlimited sendings
    With MailUp your mailings are unlimited. Unlike other Email Marketing platforms, which increase the subscription cost as the number of mailings increases, MailUp allows you to send as many emails as you want while keeping the subscription price unchanged.
  • Sending speed up to 5M email/h
    MailUp allows you to choose the speed with which to send your campaigns, in order to ensure that you can send your emails to a large number of recipients in a short time. The editions of MailUp are based on the pay-per-speed model: the cost of the subscription is based on the delivery speed you choose.
Optional features
  • Customer Data Platform
  • Thorough segmentation
  • Predictive models
You can add features and services according to your goals.

Do you need to know more? Book a free call with our consultants

Choosing the right edition is not so easy. We are here to clarify any doubts you might have and help you find the best solution.

Frequent question

How is the annual fee calculated?

The email fee is based on your edition choice (Starter, Plus, Premium, Enterprise) and delivery speed. There is no limit to the number of emails sent under this pay-per-speed model. The cost does not change, even if you send more messages than planned or larger ones. The message delivery speed is the only limit, where any increase affects the annual fee.

Can I change my plan, if I need to send emails more quickly to more recipients?

Yes. You can upgrade at any time directly from your platform.

Do you offer a yearly plan?

Yes, of course. You can pay monthly or yearly, according to your best convenience.

What happens if I increase the number of recipients I want to send emails to?

You can upload unlimited recipients onto the platform at no additional cost. The only thing that changes is the time needed to complete the send, which will go up in proportion to the number of your new contacts. For example, if your email addresses double, the time needed to deliver all the emails will double too.

How does the free trial work?

You can try MailUp for free. No strings attached and no credit card required.

What do you mean by environments/lists?

Inside the MailUp platform, a list is an independent work environment with its own message archives, senders, stats, automatic workflows, recipient lists and groups. For instance, you can use 3 lists for newsletter in 3 different languages, or for 3 business/brand branches within the same company.

Can I send Messaging Apps campaigns to the email contacts database and vice versa?

Not at the moment. The Email and Messaging Apps contact databases are separate.

Can I purchase a Messaging Apps-only plan?

No. To have Messaging Apps, you need to buy MailUp in one of these editions: Starter, Plus, Premium, or Enterprise. An SMS platform is not enough.
Join the 10,000 companies that entrust their multichannel campaigns to MailUp every day