Four editions, no limits on your campaigns

Send unlimited emails to unlimited recipients. The price stays the same.

Starter
from  46 € /month
Billed annually. Unlimited web storage, sendings and data
 
 
  • Sending speed from 2K email/h
    MailUp allows you to choose the speed with which to send your campaigns, in order to ensure that you can send your emails to a large number of recipients in a short time. The editions of MailUp are based on the pay-per-speed model: the cost of the subscription is based on the delivery speed you choose.
  • 1 user included
    With one main administrator, you can configure various permissions to manage and restrict access to specific platform areas and features. MailUp allows you to appoint additional platform administrators with access to specific work areas, providing main administrators with the flexibility to assign independent permissions.
  • 1 environment (list)
    MailUp let you have multiple platforms in one by setting up different and independent work areas for each category of customers, products or markets. The MailUp platform is designed to accommodate various autonomous work areas, where you can manage particular types of mailings and collect an independent set of messages, recipients.
  • 50 email templates
    With MailUp, you have the option to create emails and newsletters from scratch or choose from a vast library of ready-to-use graphical templates. These templates come in various shapes, sizes, colors, and designs, making it easy for anyone to use without requiring graphic design expertise. MailUp's templates are designed to cover the graphic aspects of various types of communication, including newsletters, DEMs, coupons, product catalogs, transactional emails, and more.
  • Email support
    Our team of experts is by your side to address doubts, prevent issues - even the most delicate ones - and remove critical factors, in order to make your work seamless. Our telephone support service for guaranteed take-over times and a swift, effective resolution of your issues. Ticket take-over time is within 4 business hours
  • Advanced segmentation and A/B testing
    You have up to 39 fields to segment the database and set up a demographic filter based on your recipient's age, gender, profession, and interests. And with A/B testing features you can create two versions of the same message and figure out which one achieves the best performance before you send it.
  • Email and landing page editor
    The MailUp platform integrates BEE, a drag-and-drop editor that allows you to create campaigns effortlessly, without requiring HTML expertise. BEE is easy, intuitive, and offers customization options, allowing you to fine-tune every element of your emails. All emails created with BEE are optimized for display on smartphones and tablets and ensure excellent compatibility, including optimal display on Gmail for Android.
  • Email and SMS Automation (3 triggers)
    Welcome emails and text messages sent automatically after sign-up, post-purchase thank-you messages, onboarding flows for new subscribers, and automatic reactivation campaigns to wake up inactive contacts: with Automation tools you can build as many automatic flows as you want and set the sending conditions and frequency, in just a few clicks.
  • API calls: up to 30K/month
    An extensive library of APIs to integrate your CMS, CRM, ERP, e-commerce, and business intelligence systems to the platform and send emails taking advantage of all the benefits guaranteed by MailUp: secure delivery, data tracking, and the ability to create automatic sends when certain events occur. The number of API calls included, stated on a monthly basis, should be proportionate to the contract period chosen.
Most Popular
Plus
from  105 € /month
Billed annually. Unlimited web storage, sendings and data. All the features of the Starter plan, and beyond. Here's a sample:
  • Additional users
    With one main administrator, you can configure various permissions to manage and restrict access to specific platform areas and features. MailUp allows you to appoint additional platform administrators with access to specific work areas, providing main administrators with the flexibility to assign independent permissions.
  • 10 environments (lists)
    MailUp let you have multiple platforms in one by setting up different and independent work areas for each category of customers, products or markets. The MailUp platform is designed to accommodate various autonomous work areas, where you can manage particular types of mailings and collect an independent set of messages, recipients.
  • Email and phone support
    Our team of experts is by your side to address doubts, prevent issues - even the most delicate ones - and remove critical factors, in order to make your work seamless. Our telephone support service for guaranteed take-over times and a swift, effective resolution of your issues. Ticket take-over time is within 4 business hours
  • Email and SMS Automation (100 triggers)
    Welcome emails and text messages sent automatically after sign-up, post-purchase thank-you messages, onboarding flows for new subscribers, and automatic reactivation campaigns to wake up inactive contacts: with Automation tools you can build as many automatic flows as you want and set the sending conditions and frequency, in just a few clicks.
  • Advanced reporting
    MailUp has an advanced and accurate statistics system to know, in real time, not only the success of each of your mailings but also the details of each recipient's activities.
  • API calls: up to 3M/month
    An extensive library of APIs to integrate your CMS, CRM, ERP, e-commerce, and business intelligence systems to the platform and send emails taking advantage of all the benefits guaranteed by MailUp: secure delivery, data tracking, and the ability to create automatic sends when certain events occur. The number of API calls included, stated on a monthly basis, should be proportionate to the contract period chosen.
Premium
from  260 € /month
Billed annually. Unlimited web storage, sendings and data. All the features of the Plus plan, and beyond. Here's a sample:
  • 200 email templates
    With MailUp, you have the option to create emails and newsletters from scratch or choose from a vast library of ready-to-use graphical templates. These templates come in various shapes, sizes, colors, and designs, making it easy for anyone to use without requiring graphic design expertise. MailUp's templates are designed to cover the graphic aspects of various types of communication, including newsletters, DEMs, coupons, product catalogs, transactional emails, and more.
  • Priority Support
    Skip to the front of the line and let our team of expert specialists support your every need or issue - even the most time-sensitive. Choose the peace of mind of guaranteed response and intervention times. The Priority Support plan ensures a higher service level as opposed to the regular plans included in MailUp’s Editions - namely the Email Support plan (a default for all platforms) and the Phone Support plan (included with Plus, Premium and Enterprise).
  • Advanced dynamic contents
    The feature allows you to personalize in detail your emails and deliver communications differentiated according to the interests and personal data of the recipient. For each recipient's master data (hme, surname, city, etc.) you can set a dynamic tag in the body of the message or in the subject line of the email: the apiattaforma will insert in the tag the data related to each recipient. in case the information is not present, you can create a table of default values, customizable with data to be replaced automatically.
  • Engagement statistics
    Engagement Statistics provide access to advanced reports on the level of recipient engagement. Customers will be able to monitor the health of their database by viewing trends in opens, clicks, a cross-section of their subscribers' top providers, and the Engagement trend of their users
  • API calls: up to 15M/month
    An extensive library of APIs to integrate your CMS, CRM, ERP, e-commerce, and business intelligence systems to the platform and send emails taking advantage of all the benefits guaranteed by MailUp: secure delivery, data tracking, and the ability to create automatic sends when certain events occur. The number of API calls included, stated on a monthly basis, should be proportionate to the contract period chosen.
  • Available add-ons
Enterprise
 Custom
Create a plan tailored to your needs with strategic support and training from MailUp

Do you need to know more? Book a free call with our consultants

Choosing the right edition is not so easy. We are here to clarify any doubts you might have and help you find the best solution.

Frequent question

How is the annual fee calculated?

The email fee is based on your edition choice (Starter, Plus, Premium, Enterprise) and delivery speed. There is no limit to the number of emails sent under this pay-per-speed model. The cost does not change, even if you send more messages than planned or larger ones. The message delivery speed is the only limit, where any increase affects the annual fee.

Can I change my plan, if I need to send emails more quickly to more recipients?

Yes. You can upgrade at any time directly from your platform.

Do you offer a yearly plan?

Yes, of course. You can pay monthly or yearly, according to your best convenience.

What happens if I increase the number of recipients I want to send emails to?

You can upload unlimited recipients onto the platform at no additional cost. The only thing that changes is the time needed to complete the send, which will go up in proportion to the number of your new contacts. For example, if your email addresses double, the time needed to deliver all the emails will double too.

How does the free trial work?

You can try MailUp for free. No strings attached and no credit card required.

What do you mean by environments/lists?

Inside the MailUp platform, a list is an independent work environment with its own message archives, senders, stats, automatic workflows, recipient lists and groups. For instance, you can use 3 lists for newsletter in 3 different languages, or for 3 business/brand branches within the same company.
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