Email & SMS Marketing
Thus we offer you this blog post, where we have put together all the missteps and mistakes that marketers can make when manag...
Are your campaigns wow-worthy? We made a list of 10 design tactics every email marketer should use to optimize holiday email...
Black backgrounds, countdowns and GIFs… you’ve tried everything for your Black Friday campaigns and, let’s face it, this year you have to come...
If you are using the marketing potential of email, you probably noticed that emails are never equally effective. One message...
From developing integrations to providing strategic support, from creating creative concepts to optimizing results.
After focusing on the banking & finance sector with BPER Banca, the food and wine sector with Slow Food and the retail industry with Giochi P...
There are many motivations that drive companies to adopt marketing automation systems: triggered emails are instant, personalized and extremely r...
This is why, after closely following the key players of the Italian food and wine sector (Slow Food) and toy sector (Giochi Preziosi), we began t...
We often emphasize the importance of knowing how to use automation tools to create a one-to-one dialogue that’s personal and relevant to the emai...
Inside the world of mobile marketing, SMS messages, compared to the use of messages and notifications within applications, consolidate their posi...
This is why we are now unveiling our new how-to section: a collection of blog posts dedicated to each email marketing activity – from gathering c...
At the G! come Giocare exhibition, Giochi Preziosi had the objective to collect new sign-ups to their mailing list. But prior to this at previous...
Our newest MailUp whitepaper is intended to shine a light on the newest email design trends along with design methods and tactics for today’s ema...