Email & SMS Marketing

Black backgrounds, countdowns and GIFs… you’ve tried everything for your Black Friday campaigns and, let’s face it, this year you have to come...

If you are using the marketing potential of email, you probably noticed that emails are never equally effective. One message...

From developing integrations to providing strategic support, from creating creative concepts to optimizing results.
Last update of the article: 4th november...
What are transactional emails? In case you’re unfamiliar with the term, don’t worry: this guide is meant to offer you a complete learning path on...
As we know, summer always gives brands new opportunities to strike up the conversation and re-establish contact with the user. There’s always a r...
According to Statista, the Email user population will grow into about half of the current world population which could be about 4.8 billion rough...
UPDATE: We’ve updated our top 5 Email Marketing Pride campaigns! Here’s the list of our winners for 2022...
Over recent months, here on the MailUp blog, we’ve analyzed the Substack phenomenon. We delved into the success of newsletters in providing infor...
Your content needs to be so appealing , that the traffic would consider your website a worth visiting for. Once your content starts losing a good...
This focus, just like its twin version on Email Marketing, is an in-depth analysis on the performances of the SMS campaign sent by MailUp custome...
Did you ever wonder how your users read the content of your emails and web pages? If so, you may have found the enormous amount of studies on the...