Email & SMS Marketing
Thus we offer you this blog post, where we have put together all the missteps and mistakes that marketers can make when manag...
Are your campaigns wow-worthy? We made a list of 10 design tactics every email marketer should use to optimize holiday email...
Black backgrounds, countdowns and GIFs… you’ve tried everything for your Black Friday campaigns and, let’s face it, this year you have to come...
If you are using the marketing potential of email, you probably noticed that emails are never equally effective. One message...
From developing integrations to providing strategic support, from creating creative concepts to optimizing results.
A level of personalization that undergoes two key activities: profiling and segmentation. The first prepares the data and information used by the...
Are your campaigns wow-worthy? We made a list of 10 design tactics every email marketer should use to optimize holiday email design and bump up t...
What’s exciting is that animated GIFs are actually pretty easy to use in email: they can be treated just like other image files, and they’re well...
With the decline of printed media, the web is now the main arena for advertising revenue. Email is one of channels of digital advertising with ve...
Our inboxes have seen a lot animated GIFs this holiday season as email marketers get creative in showcasing products and communicating in increas...
Inbound SMS is the other side of SMS marketing that often remains sidelined in promotional campaigns, product launches and coupon offers: also ca...
And a large driver of that traffic is email, which we increasingly check on our phones. So it’s a total no-brainer that crafting emails with care...
But, should everyone send Halloween email campaigns? Yes! If you’re not sure what to send or you’re still putting finishing touches on your campa...
Yet the role of a transactional SMS goes far beyond a simple notification: it helps create a comfortable and continuous customer experience that ...